I read every day about bloggers who make big dollars and who want to try to make an income from blogging also.What worth pausing, before running out to slap ads on your blog, to ask yourself whether making money from your blog is right for you.
Not every blog is suited to blogging for money.
Does it Fit with Your Blog’s Goals and Objectives
here are many reasons why people blog and the motivation of money is
just one of them. Here’s some of the answers I had when I asked why
people blog:
bloggers considering adding income streams to their blogs need to
consider the possibility that there are implications of going in that
direction that MIGHT impact their other goals.
Examples to clear the idea:
Business Blogs
One blogger added contextual advertising to his Business Blog only
to find that the ads that were served were for other
business in his field who he was competing with. While he
could block some of the ads he found that more ads replaced them.
Reader Uproar
Another blogger added impression based ads to her blog and created a mutiny among her readers who were angry that she’d gone that route.
Readers for one reason or another take great offense to bloggers
changing the rules midstream - especially when it comes to ads.
Depending upon the community levels and the way you introduce the ads
you can end up losing readership and you need to consider whether the
benefits of the income will outweigh the costs of fewer readers.
Money Obsession
When Greed took over, a blogger who had been running a really interesting and reasonably successful blog ended up killing his blog by deleting a lot of his archives and slapping so many ads onto his blog that it was hard to find any content.
Poor Conversion and Clutter
A number of bloggers have announced that they are fed up with ads on their blogs largely
because the payoff has not been worth giving the space over to the ads.
Ads do add another element of clutter to your blog and if the conversion isn’t sufficient they can seem quite pointless.
Reputation
a blogger who was blogging to build his own reputation in an industry.
His problem started when he started promoting affiliate products that he’d had no knowledge of and which were actually ripping people off.
In doing so he ended up doing the exact opposite to what he’d set out to do - he destroyed his own reputation.
On the flip side of these examples there are other bloggers who have found ways to supplement their income via blogging and bloggers who now blog full time.
To Your Success
Not every blog is suited to blogging for money.
Does it Fit with Your Blog’s Goals and Objectives
here are many reasons why people blog and the motivation of money is
just one of them. Here’s some of the answers I had when I asked why
people blog:
- ‘I blog for recreational purposes - to help me relax’
- ‘I blog as part of my plan for world domination’
- ‘I blog to help me promote my book/business’
- ‘I blog to keep a record of the life and times of me’
- ‘I blog because I want to help others’
- ‘I blog to because I’m lonely and want to connect with others’
- ‘I blog to pick up cute girls/guys’
- ‘I blog because it’s fun’
- ‘I blog because I want to build profile - I want to be known’
- ‘I blog to make a living’
bloggers considering adding income streams to their blogs need to
consider the possibility that there are implications of going in that
direction that MIGHT impact their other goals.
Examples to clear the idea:
Business Blogs
One blogger added contextual advertising to his Business Blog only
to find that the ads that were served were for other
business in his field who he was competing with. While he
could block some of the ads he found that more ads replaced them.
Reader Uproar
Another blogger added impression based ads to her blog and created a mutiny among her readers who were angry that she’d gone that route.
Readers for one reason or another take great offense to bloggers
changing the rules midstream - especially when it comes to ads.
Depending upon the community levels and the way you introduce the ads
you can end up losing readership and you need to consider whether the
benefits of the income will outweigh the costs of fewer readers.
Money Obsession
When Greed took over, a blogger who had been running a really interesting and reasonably successful blog ended up killing his blog by deleting a lot of his archives and slapping so many ads onto his blog that it was hard to find any content.
Poor Conversion and Clutter
A number of bloggers have announced that they are fed up with ads on their blogs largely
because the payoff has not been worth giving the space over to the ads.
Ads do add another element of clutter to your blog and if the conversion isn’t sufficient they can seem quite pointless.
Reputation
a blogger who was blogging to build his own reputation in an industry.
His problem started when he started promoting affiliate products that he’d had no knowledge of and which were actually ripping people off.
In doing so he ended up doing the exact opposite to what he’d set out to do - he destroyed his own reputation.
On the flip side of these examples there are other bloggers who have found ways to supplement their income via blogging and bloggers who now blog full time.
To Your Success
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